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Utah Defense Lawyers AssociationWELCOME TO THE UTAH DEFENSE LAWYERS ASSOCIATION: 

SERVING THE INTERESTS OF LAWYERS PRINCIPALLY INVOLVED IN THE DEFENSE OF CIVIL LITIGATION. 

Nuclear Verdits Lunch CLE

  • 06 Jan 2023
  • 12:00 PM - 1:00 PM
  • Episcopal Church 75 South 200 East

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Keith Pounds of IMS Consulting and Expert Services will present to the UDLA on Nuclear Verdicts


Friday, January 6th 2023

Episcopal Diocese of Utah

75 South 200 East

Keith Pounds is a Jury Consultant for IMS. He uses quantitative and qualitative analysis through focus groups and mock trials, in addition to assisting attorneys with witness preparation, voir dire, and jury selection. He enjoys working with attorneys on complicated cases and finding ways to make the story resonate with jurors.

An expert in the fields of communication and storytelling, Keith’s practice area covers a variety of industries in venues across the country. He has worked on many complex high-exposure cases, including antitrust, patent, trade secret, contract, whistleblower, employment, professional malpractice, product liability, and securities litigation. 

Prior to becoming a full-time jury consultant, Keith spent seven years in academia. During this period, he began working in a consultative nature with clients facing high-stakes litigation and assisting with case strategy, theme development, and effective delivery. Keith even developed a system for teaching attorneys to use storytelling techniques to enhance their persuasive arsenal.  


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